The Mentor Series II®

David Knox Productions, Inc.™

This comprehensive system is the perfect addition/supplement to your existing training program. The Mentor Series II® is so easy and enjoyable to watch, your agents won’t even realize how much they’re learning! Realistic scenarios demonstrate actual behavior so your agents will really use the skills. David's seminars impart skills in an entertaining style that keeps your agents watching. Your agents will like them so much that we recommend holding a $100 bill as a deposit if they check out a DVD!

If you're a manager, you want to manage, not train. This program will save you time by not having to do all the training yourself. You'll do less "firefighting" because they’ll know the right way to do things from the start. It also keeps your training message consistent and your agents can refer to the videos to “warm up” for an appointment or refresh a skill

SHOW Me is better than Tell Me
It’s been said that 5 minutes of “show me” is worth 5 hours of “tell me”. In these videos, agents will see David Knox demonstrate the key skills of real estate using realistic situations in live role-play vignettes. They will watch David work through spontaneous, unrehearsed, realistic encounters with buyers and sellers. Whether your agents are new or advanced, they’ll pick up valuable selling skills through the powerful educational technique of MODELING. David has integrated 26 years of his best seminar material, sales techniques and exercises into this system to create the most complete real estate learning experience available today.

Realistic so agents internalize the behavior
Positive modeling is the best teaching technique
Your sales people will gain the techniques, motivation and confidence to prospect
Encourages student involvement and creates an interactive classroom

QuickView:

Disc (Time) Topic

Presentation Style:

Live Seminar
David Knox is known for his unique delivery style of mixing solid, realistic content with high energy and humor. The seminars in The Mentor Series II® were taped before a live audience to preserve this dynamic.

Role Plays
The role play demonstrations were filmed on various locations with 15 different actors and actresses. They were shot in a most realistic manner without the use of a script. David plays the real estate agent in most of the scenarios and interacts naturally with real prospects, buyers and sellers in situations of listing, selling and negotiation. No corny, offensive dialogs...only warm, informal, practical scripts that your agents will actually use.

Your agents will see and experience all the ebb and flow, all the surprises, all the objections, all the emotions of real selling situations. So, whether David is guiding the interview or just trying to respond to a sudden curve ball, agents will see (and internalize) the way in which a master handles the complex, fast-changing situations they deal with every day.

The excitement of the live seminars will keep your agents interested in learning the material. The realism of the role plays will embed a solid image of the proper technique.

Items Include:

Twelve DVDs
Consists of live seminar presentations by David Knox and role play demonstrations that teach your sales associates the key skills of business planning, prospecting, listing, selling and negotiating. Running Time: 7.5 hours

Leader Guide
Complete with tabbed sections, involvement questions, lesson plans, outlines, assignments, exercises and training tips. This book was designed with input from some of the top trainers in the industry. 8 1/2” X 11”, spiral bound, wide margin for notes.

Support Materials CD-ROM

Student Workbook: 57-page outline in PDF format (Print as many outlines as you want.)
Listing and pre-listing checklists and charts
List of questions to ask in each situation
PowerPoint® Presentation

Leader / Instructional DVD
In this brief video, David shows trainers and managers how to implement The Mentor Series II® into current training programs.

For information on other David Knox products, go to:

8 Steps to Buying a Home

Expired Listing

Preparing Your Home to Sell

Pricing Your Home to Sell

Selecting Your Real Estate Agent

Selling By Owner

Real Estate LIVE!® #1 - Dare to Be There: Power Prospecting (Volume 2)

Real Estate LIVE!® #2 - Presenting the Competitive Market Analysis

Real Estate LIVE!® #3 - Seller Counseling: What Sellers Won't Tell You...Unless You Ask

Real Estate LIVE!® #4 - Listing Presentation: Structuring Your Market Plan

Real Estate LIVE!® #5 - Real Estate: How to Run It Like a Business

Real Estate LIVE!® #6 - Getting Your First-Time Buyers to Buy

Real Estate LIVE!® #7 - Pricing Listings in a Changing Market

Real Estate LIVE!® #8 - Creating Clients for Life: Inside a 98% Referral Business with Bob Wolff

Real Estate LIVE!® #9 - ACT: Assertive Closing Techniques

Real Estate LIVE!® #10 - Get PAID for Objections

Prospering in a Changing Market

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