Insight: Bringing People Into Focus
Focusing on the Hispanic /Latino Client

Multicultural consumers have nearly $2,000,000,000,000 (that’s 2 trillion dollars!) to spend and their numbers are growing. What is the biggest expenditure of that buying power?  Homes.  Are you prepared to connect with them?  Do you know how to connect with them?
Insight was created to help the real estate industry achieve greater success by increasing sales of homes to multicultural customers through targeted marketing and improved customer satisfaction.

Insight: CD-ROM  Culture-Specific Series
Insight offers a series of highly engaging and informative CD-ROM modules.  Each CD focuses on a specific culture.  When you understand the cultural values, norms, and corresponding buying signals of your customers, you are more prepared to improve customer communication and satisfaction and increase home sales.

Each CD helps you build a targeted marketing plan and approach based on the trends, needs, and wants of potential homebuyers.  These tool- and resource-based educational CDs not only provide insight into a growing multicultural Real Estate Market, but they also include websites, resources, and customized forms to help you make a better connection with your clients.

 

Focusing on the Hispanic/Latino Client

 

 

 

 

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Insight : Focusing on the Hispanic / Latino Client
Item #1529$149.00